Our Brand Story

At Charms by Chrissie, we believe jewelry should do more than sparkle—it should mean something. That’s why each piece is made to be worn like a keepsake, handcrafted with care, intention, and love.

We create our jewelry using 14K gold-filled materials—not just for their beauty, but because they’re tarnish-resistant, hypoallergenic, and made to last. Our aesthetic is minimal, clean, and timeless—designed to subtly elevate your everyday look.

Why We Started

Charms by Chrissie was born during a powerful moment in my life—postpartum motherhood. I felt the need to grow, to create something meaningful not just for myself, but for my daughter. I wanted to show her what strength looks like, how hard work and heart can build something beautiful.

My passion for jewelry was sparked by a pearl necklace from my grandmother, and inspired by the entrepreneurial spirit of my mother and grandfather. What began as a creative outlet has grown into a brand rooted in legacy, strength, and subtle elegance.

What We Believe

We believe in honesty, integrity, and meaningful craftsmanship. Our customers are at the heart of everything we do, and we’re committed to sustainability, thoughtful materials, and designs that tell a story.

Each piece is handcrafted—sometimes raw, always real—because we believe beauty is found in both simplicity and soul.

Whether you're buying for yourself or someone special, our jewelry is here to inspire confidence and quiet empowerment.

Come Say Hi

We’d love to connect with you!
Follow us on Instagram @charmsbychrissie for behind-the-scenes peeks, new releases, and upcoming pop-up events.